Writing
is about communications. Before we write anything we always seek to find out
exactly what is being communicated to whom. Companies that have
not defined this often find our strategic and unique messaging services invaluable.
All
corporate marketing departments recognise the importance of establishing design
guidelines. Writing Machine has created a complementary service to create
consistent, hierarchical message guidelines.
The
results of this unique messaging methodology are detailed documents that simply,
and clearly, identify the marketing messages in ways which are relevant to
different internal and external communities of interest.
